ABOUT US
Bringing Joy, One Bite at a Time
Since 2003, Foodchoice Corp. has been delighting Filipino taste buds with snacks that go beyond flavor — delivering moments of joy, comfort, and connection. What started as a small distributor of imported snack products has grown into a proudly homegrown manufacturer of some of the country’s most loved snack brands.
We believe snacks are more than just food — they’re experiences. From the first whiff to the last crunch, every product we make is crafted to bring smiles and spark simple pleasures in everyday life.
Today, we combine local flavors, high-quality ingredients, and innovative ideas to serve snacks that celebrate Filipino taste and talent. By partnering with Filipino farmers and embracing sustainable practices, we’re not only satisfying cravings — we’re building a future we can all be proud of.
CORE VALUES
Quality
We are committed to excellence. Every product we make reflects our promise to deliver consistent taste, texture, and satisfaction — no shortcuts, just great snacks.
Innovation
We embrace change and creativity. By staying ahead of trends and listening to our customers, we craft exciting new flavors and formats that keep snack time fresh and fun.
Sustainability
We grow with our communities. From supporting Filipino farmers to using eco-conscious practices, we aim to nourish not just people, but the planet too.
Integrity
We lead with honesty and heart. Trust is at the core of everything we do — from how we source ingredients to how we treat our people and partners.
MISSION
To craft exceptional Filipino snacks that spark joy, support local farmers, and create meaningful moments in every bite.
VISION
To be the global leader in Filipino snack innovation by promoting sustainability, empowering local communities, and showcasing the diversity of our culture in each and every product we develop.